Every year a lot of SEO competitions take place around the world. Basically the company that administers them comes up with a word that has not existed until that point. This means two things - that there are 0 results in the search engines (Google) and that the playing field is even.
After a predetermined amount of time - usually six months after the beginning of the competition on a particular day at a particular time the made up word is being looked up pin Google and the website that comes up first wins. Simple as that. In addition the the fame the winner also gets a big cash prize. However more people to do for the fame and not for the money
Sometimes the SEO competitions are country specific. In these cases the word is in the local language. For instance right now a seo competition is going on in Bulgaria. The word is which is (laptops) backwards and on March 31st whoever comes first upon looking up the word in Google.bg will be the winner.
This is not the case for SEO contest when the made up word is in English - basically what happens is that the whole world takes part in the competition. With no doubt contest like these are super competitive. To increase their chances of winning contestants team up. The winning team then divides the cash prize among its members
Even thought the cash prize is big, as I mentioned in the beginning, people do it primarily for the fame that comes with the wind. At the same time I must admit that both things are interrelated because the members of the winning team are usually contacted by companies that need their services.
Over the years I have talked with a lot of people who do SEO for a living but don't want to compete in such contests. When asked why the main answer is "I don't believe I can win". Even in this case I think that competing against the best is worth it. The main motive should be learning new things not winning.
For instance I am taking part in such a competition right now. It has been a month since it started and I learn things that otherwise would have taken me moths to learn. I don't know if I will win (I hope so) but even if I don't I won't regret I participated
Author Resource:-
If you wish to participate in SEO competitions but don't feel like you don't have the knowledge - don't despair. Read my ipotpal blog. This is the website I use in the third annual ipotpal competition in Bulgaria
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